Bob Baker's The Buzz Factor
Music marketing tips and self-promotion ideas for independent songwriters, musicians and bands.
Music marketing ideas for DIY artists, managers, promoters and music biz pros
November 21, 2005
Let's Get Metaphysical
It was just a few years or so ago when I apprehensively dipped my toe into the pool of writing about it. I tried to slip it into the conversation when readers were looking the other way.
I'm talking about the expanding core of what I write and speak about. It's evolved from talking about marketing tactics (such as press kits, cover letters and package design) to encouraging musicians to embrace positive thinking. Now I also touch on concepts that border on being "metaphysical" or "spiritual" in nature.
The good news is, I'm no longer alone in writing about this stuff. Joe Taylor Jr wrote last week about Music Miracles and the Power of Intention, and today David Hooper responded with Manifesting Music Business Success.
Don't think for a second that these guys are, as my daughter says, "copying off of me." Not at all. What's most amusing to me is that three different people located in different parts of the country, who spend a lot of waking hours thinking about music career success, have come to similar conclusions: We live in an abundant world, and with the right mindset, we can tap into its many gifts and rewards -- while giving back at least as much as we take.
If you've seen the movie What the Bleep Do We Know? or read books by Wayne Dyer or Deepak Chopra, you know what I'm talking about. This isn't about promoting a religion. In fact, it's not about religion at all. I don't sit around and burn incense and meditate all day. I don't pretend to have all the answers to life's great mysteries.
I'm just a regular guy who has learned to open his mind to the possibilities that everyone has access to. And that's probably the biggest thing that has influenced my writing in recent years: understanding that answers, solutions and opportunities aren't "out there" somewhere. They reside within, and it's up to each one of us to stop searching high and low for the Holy Grail and look under our own noses for the real keys to success and happiness.
This philosophy dovetails perfectly with the "do it yourself" movement that is sweeping the planet. People are learning that they no longer have to rely on gatekeepers or lucky breaks to influence their progress.
Hot tip: Want to connect with the most powerful person who can impact your music career? Look in the mirror.
"All the breaks you need in life wait within your imagination. Imagination is the workshop of your mind, capable of turning mind energy into accomplishment and wealth." -Napoleon Hill
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What About Bob?
Bob Baker is an author, speaker, teacher, indie musician and former music magazine editor dedicated to showing musicians of all kinds how to get exposure, connect with fans, sell more music, and increase their incomes.
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