Bob Baker's Indie Music Promotion Blog

Music marketing ideas for DIY artists, managers, promoters and music biz pros

August 29, 2007

Self-Worth & Your New Attitude

I'd like to give you the first 19 pages of my Guerrilla Music Marketing Handbook. But first, a quick story about the reason why ...
In the coming week I'm going to announce a cool project that I've been developing for a well-known music organization (and I can't wait to tell you about it). I was asked to submit a bio to promote the project, and the editor wrote back saying that I was downplaying my influence and the impact of the book I'm most associated with.

It reminded me of a lesson I've preached to indie artists before ...

You are so close to the things you create, you often don't realize their value. Your familiarity with your music causes you to take it for granted, in the same way I sometimes ignore the reach of my own books.

Don't discount yourself and what you create. Give yourself credit for the things you have accomplished and the value you offer the world. This was a great learning experience for me, and I hope it becomes one for you too.

Here's part of my revised bio:
"Bob Baker is a widely hailed music marketing expert, as well as an author, indie musician, and former music magazine editor ... He is the author of Guerrilla Music Marketing Handbook, a book that has become the 'Bible' of music marketing -- so much so that it made a cameo appearance in the major motion picture The School of Rock, starring Jack Black."
Sounds pretty cool, huh? To honor this new attitude, I'd like to give you a sample ebook of the recently revised and updated edition of the Guerrilla Music book. Just click this PDF link to open and download the first 19 pages of the book:

Learn more about this "widely hailed" resource here.

Note: As much as I'd like you to pay full price for the book at my web site, you can get the paperback on Amazon right now for only $19.77 (however, you won't get a personally autographed copy, as you would from my site). Details here.


The Nashville-Asheville Tour. Two inspiring workshops in two great cities in one fabulous week! Click here for details.
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